In a study conducted by the FPA, 83% of brand owners are currently using flexible packaging for their products – a percentage that will only grow in the next few years. Find out how flexible packaging benefits these companies and how it can benefit yours, too. Increase Sales The FPA cites a direct correlation between using …
Find Out How Well You Know Your Consumers in the Flexible Packaging Market
How well do you know consumers in your flexible packaging market? Take this short quiz to find out!
3 Ways Stand-Up Pouches Can Help Your Flexible Packaging Company
Stand-up pouches are slated to be worth $51.69 billion by 2022, driven in large part by consumer preference for this type of packaging. Therefore, it’s important for converters and brand owners to understand how these pouches can help their companies. #1: Stand-Up Pouches Enhance Sustainability Efforts As society pushes for more sustainable production practices, these …
Why You Need Transparent Packaging and a Transparent Brand
In today’s society, consumer preferences increasingly influence what brands do in order to catch consumers’ attention, build loyalty and increase sales. Find out why transparency is top of mind in consumer preferences and what you can do to address it. Why Consumers Want Transparent Packaging Consumers increasingly care about the following: Fresh foods Reduced waste …
